July 4, 2014

The Best Marketing Automation Platforms

Marketo

Marketo is a leading marketing automation platform with a range of capabilities for SMBs and large enterprises. It includes email marketing, nurturing, SEO, landing pages, scoring, and analytics as well ...

Pardot

Pardot is a Salesforce’s marketing automation platform. Its key features include lead management, lead generation, social selling and email marketing.

Infusionsoft

Infusionsoft by Keap (formerly Infusionsoft) is a CRM and marketing automation platform that promises to automates sales, marketing, and business processes in one place to give sales teams increased flexibility.

SharpSpring

Adobe Campaign

Adobe Campaign (formerly Neolane) provides both marketing automation and marketing resource management functionality like spend/financial management, workflow and asset management. It also has strong analytics capabilities and integration with enterprise ...

Autopilot

Autopilot is a marketing automation solution that integrates with popular third party tools such as Salesforce, Segment, Twillo, Slack, GoodData and Zapier. It’s easy for users to connect systems and ...

Eloqua

Oracle Cross-Channel Marketing to Businesses (formerly Eloqua) is a B2B Cross-Channel Marketing solution that enables marketers to plan and execute automated marketing campaigns across all channels including email, display search, ...

HubSpot

HubSpot is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO) and more.

ActiveCampaign

ActiveCampaign integrates email marketing, marketing automation, sales automation, and CRM software into one platform designed for small businesses.

View the Periodic Table of MarTech →

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